NOVOTEL
LONDON WEST
London W6
Wednesday 20 Oct 2010
10.00 - 18.00
Thursday 21 Oct 2010
10.00 - 16.00
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Contact Ylva Howard ylva@preview-uk.com
Press Reports
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The Infinite Choices Of Gaming - 3 of 3 Joc Privat November 2009
Astra, the firm attached to the Novomatic Group, presented new products in rollers and video for several players. From the legend “Cash for Scrap” the Welsh company exhibited a series of products among which appeared Diva’s Reels, clearly centred on roller types and that shows its use in pubs with a jackpot of 70 pounds.
Sega Amusements has given great importance to the Preview. It showed this once more in this opportunity with a series of new creations, the majority of which were prototypes awaiting commercial distribution after the London shows in January. Marai Carmen Villarroya showed us Sideshow, rifle at the ready, a shooting gallery developed by Pan with 14 possible targets that has been conditioned for its marketing as a redemption game. This conditioning is also possible to be incorporate in Sonic Sports Air Hockey, an air table for four players (2+2), and Sonic Sports Basketball with the baskets, which Sega presented with four levels of difficulty and the possibility of linking up to 15 units for possible tournaments. The other picture shows us the aesthetics of a cascade. But…. Watch out! The Great Ticket Take-Out is the prototype of a creation that does not give coins, but rather tickets. Because here the objective is to aim with the joystick and hit the dolls placed in the upper part of the machine; the more turns, the greater number of tickets. An example of this product in prototype phase: 10 pennies, 10 shots.
The novelty in this show has been Tank! Tank! Tank!, a video game that reproduces a battle tank with pneumatics that enhance the movement of the seats. It admits the possibility of linking up to 8 units.
Blueprint Entertainment is the developer of games owned by the German group Gauselmann which made its ranking clear in Preview among the new generation of products aimed at gaming halls of the United Kingdom and fostering machines with jackpots of 500 pounds sterling. Blueprint was also news in Preview because just a few days earlier it signed with Inspired Gaming Group a strategic agreement by which it will provide new content directed to betting houses, especially bingo halls and video lottery terminals (VLT), that Inspired plans to market in Italy in the upcoming year.
The redemption phenomenon in the English-speaking countries finds difficulties for their full implementation in Spain, surely for the lack of comprehension that it deserves from our regulators in general. Last year at this time JP reflected the first impact in Preview of the growing role that these machines play in the operating accounts of the gaming halls and FECs in general of Great Britain. And we also predicted that the decision of many British to remain in their country for the summer holidays was going to have a positive impact on this type of establishments. The facts have fully ratified this prediction because more than 12 million British people opted to reside in tourist areas of the United Kingdom such as Blackpool and Brighton in the summer of 2009 in response to the economic crisis. The numerous centres existing in these places and their area of influence played a very important role within the entertainment offer for these people, as revealed by the official figures of the British Ministry of Tourism and Sports disclosed at the beginning of October. Hence, the proliferation of redemption games in Preview, some as striking as those of the pictures of Wheel deal XTreMe and Snork presented by United Distributing.
